Consider advertising without using your photograph, home phone number and/or home address in the newspaper or on business cards. Limit the amount of personal information you share. Be certain to properly discard this personal information when you no longer need it. When you have a new client, ask him/her to stop by your office and complete a Prospect Identification Form (Find a copy online at Also, photocopy their driver’s license and retain this information at your office. If you must show a property after dark, turn on all lights as you go through, and don’t lower any shades or draw curtains or blinds. If you are going to be working after hours, advise your associate or first-line supervisor of your schedule.
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